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We manage high-performance Facebook & Meta Ads campaigns for businesses across India — generating qualified leads, increasing sales, and building powerful brand awareness at the lowest cost per result.
With over 600 million active users in India, Facebook remains the most powerful paid advertising platform for businesses of every size. Whether you are a startup looking for your first 100 customers or an enterprise scaling nationwide, Meta's advertising infrastructure offers unmatched targeting precision.
At Horizontal Solution, we have managed ₹30 Crore+ in Facebook ad spend across 300+ clients in healthcare, real estate, education, e-commerce, and B2B services. Our certified Meta specialists build campaigns that consistently outperform industry benchmarks — delivering more leads at a lower cost.
From account setup and pixel configuration to creative production and continuous optimization — we handle everything so you can focus on closing leads, not managing ad accounts.
End-to-end Facebook marketing — from strategy and creative to campaign management, optimization, and detailed reporting.
Full campaign strategy — objectives, audience architecture, creative direction, funnel mapping, and budget allocation optimized for your business goals.
Facebook Lead Ads with instant forms, Messenger campaigns, and conversion-optimized landing pages generating quality leads every single day.
Facebook catalogue campaigns, dynamic retargeting, Collection ads, and Shopping campaigns for e-commerce stores — driving purchases at scale.
Re-engage website visitors, video viewers, page engagers, and lookalike audiences with personalized ads at every stage of your sales funnel.
Leverage Meta's latest AI-powered Advantage+ Shopping and Audience campaigns for automated optimization that consistently beats manual targeting.
Automated Messenger sequences, Click-to-Messenger ads, and chatbot flows that qualify leads and book appointments 24/7 without human intervention.
Eye-catching static images, video ads, carousels, reels, and UGC-style content — all produced in-house by our creative team to stop the scroll.
Weekly performance dashboards — reach, impressions, CPM, CPC, CPL, ROAS, and full revenue attribution. You see exactly what your money delivers.
Regular page posts, engagement management, event promotions, and community building — growing your Facebook presence organically alongside paid ads.
Most Facebook ad campaigns fail because they treat every user the same. Our approach is different — we map your entire customer journey and create specific ads for each stage.
Top of Funnel (Awareness): Video ads, branded content, and reach campaigns to introduce your brand to cold audiences using interest and behavioral targeting.
Middle of Funnel (Consideration): Engagement ads, testimonial videos, and comparison content for warm audiences who have interacted with your brand.
Bottom of Funnel (Conversion): Lead Gen forms, conversion campaigns, and Dynamic Product Ads targeting hot audiences — website visitors, video viewers, and lookalikes.
The #1 reason Facebook ads fail is poor creative. Our in-house designers and video editors produce scroll-stopping content built specifically for Meta's algorithm.
We produce static image ads, video ads (6s, 15s, 30s), carousel ads, collection ads, and Reels-style UGC — all optimized for each placement (Feed, Stories, Reels, Marketplace).
Every creative is A/B tested — we never run one version of an ad. We test headlines, images, CTAs, and formats simultaneously to find what resonates most with your specific audience.
We have managed ₹30 Crore+ in Facebook ad spend. Here is what sets us apart from every other agency.
Our team holds active Meta Blueprint certifications — fully qualified to manage your Facebook and Instagram ad accounts professionally.
We produce all ad creatives ourselves — static, video, carousel, and UGC-style content — without outsourcing to freelancers.
Custom audiences, lookalikes, interest stacking, behavioral targeting, and Meta Advantage+ AI — all working together for maximum efficiency.
You own your ad account. Full access at all times — see every rupee spent, every lead generated, and every result achieved.
New Facebook campaigns go live within 48–72 hours of brief approval. No waiting weeks to start generating results.
Ad copy, creative, audience, and landing page tests running every single month — performance always improving, costs always dropping.
Review existing ad account (or create new), install Meta Pixel, configure conversion events, set up Custom Audiences and Catalogues.
Define campaign objectives, build audience segments (cold/warm/hot), map ad formats to each funnel stage, set KPIs and budget.
Design ad creatives for each placement — Feed images, Stories, Reels, Carousels, and video ads — for each audience and funnel stage.
Launch with careful budget pacing, bid cap setup, and performance monitoring — first 72 hours critical for algorithm learning phase.
Bid optimization, creative rotation, audience exclusions, frequency management, and budget reallocation to top-performing ad sets.
From startups to enterprises — here's what our clients say about working with Horizontal Solution.
Trusted by leading brands
Horizontal Solution is a great company to work with. They are always responsive and willing to do what it takes to get the job done right and in a timely manner. They are very reliable and intelligent. We interviewed several Marketing firms to revamp our website, logo, and other items — it was clear right away that Horizontal Solution was the right choice.
Working with Horizontal Solution has been a game changer for our digital presence. Their SEO work took us from page 3 to page 1 in just 4 months. Proactive, transparent, and genuinely invested in our success.
The team redesigned our brand identity and website. We saw a 180% increase in leads within 2 months. Their creative team understands business, not just design.
We re-did our website twice in 12 months. There was no comparison. Professional, Creative, Attentive to Detail, Excellent Communication. If I had contracted with Horizontal Solution the first time I would not have had to do it twice.
My new website is everything I wanted. They started with a plan and executed it perfectly. They took time to understand my business before building — which saved countless revision rounds.
Let's build your success story — get a free strategy call today.
From local businesses to enterprise brands — our digital expertise spans every major industry vertical. We understand your market, your audience, and what it takes to win online.
Schools, colleges, coaching centres, online learning platforms.
Hospitals, clinics, diagnostics, telemedicine, wellness brands.
Builders, brokers, housing projects, commercial properties.
D2C brands, online stores, marketplaces, retail chains.
Hotels, resorts, travel agencies, tour operators, OTAs.
Banks, NBFCs, lending apps, insurance, wealth management.
B2B manufacturers, exporters, industrial suppliers.
Law firms, CA/CS firms, consultancies, advisory services.
Restaurant chains, cloud kitchens, food delivery, QSR.
Software companies, SaaS products, IT services, apps.
Gyms, yoga studios, fitness apps, nutrition brands.
Car dealerships, auto parts, EV brands, rental services.
Builders, contractors, architects, civil engineering firms.
News portals, magazines, content creators, digital media.
HR, recruitment, staffing, business process outsourcing.
"Empowering businesses through intuitive technology that simplifies complexity and drives digital transformation with confidence."
Fill out the form and our strategist will get back to you within 24 hours with a custom plan.
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Everything you need to know before getting started.
Minimum effective budget starts at ₹15,000–₹20,000/month for ad spend. Management fees start from ₹5,000/month. Clicks typically range from ₹0.50–₹2.50 depending on industry and targeting. We provide a detailed budget recommendation during your free audit.
Industry benchmarks: Real estate ₹200–₹800, Education ₹50–₹200, Healthcare ₹100–₹400, E-commerce ₹30–₹150. Our campaigns consistently achieve 30–50% below industry average CPL through advanced audience optimization and creative testing.
Absolutely. Meta reaches 600M+ users in India across Facebook, Instagram, and WhatsApp. Meta Advantage+ AI targeting has significantly improved ROI for advertisers in 2025-2026. Facebook remains the highest-volume lead generation platform for most B2C businesses in India.
First leads typically come within 24–72 hours of campaign launch. However, the Meta algorithm needs a "learning phase" of 7–14 days and 50 conversions before fully optimizing. We typically see best results after the first 30 days of running and optimizing the campaign.
Lead Gen Ads with instant forms deliver the highest volume. Conversion campaigns to dedicated landing pages deliver higher quality leads. Messenger ads work well for high-consideration purchases. We use all three depending on your industry and average deal size.
Yes. You receive weekly performance summaries (key metrics) and detailed monthly reports covering reach, impressions, CPM, CPC, CPL, ROAS, and revenue attribution. You also have full access to the live Meta Ads Manager dashboard at any time.
Yes — local business campaigns are one of our specialties. We use geo-targeted campaigns with a radius as small as 1km around your location, targeting demographics most likely to visit or call your business.
Partner with India's most trusted digital marketing agency. Get a free audit, a custom strategy, and a clear roadmap to more traffic, more leads, and more revenue — no obligations.
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